For the Intel Museum in Santa Clara, our team was tasked with designing and developing an interactive experience that is engaging and educational to visitors of all ages all while highlighting the potential of the Internet of Things (IoT.) Our solution, was a 4x3 interactive video wall located in the heart of the Intel Museum. It showcases a stunning, immersive view of a visually rich 3D connected city teeming with life, that invites users to physically interact and develop a deeper understanding of the IoT.

My Role —

I was responsible for the look and feel, animation, and all 3D modeling. I also worked closely with the UX designer to develop the concept and the Developer throughout the entire build process.

Team —

CD: Nathan Moody, UX: Andrea Nelson, AD/VD/3D/Animation: Jules Konig, Dev: Joel Pryde

Mood Board

I usually start with a mood board to help define the general visual direction. Mood boards are really handy communication tools for getting all the stakeholders speaking the same visual design language. For this project, I was going for a playful, low-poly, isometric look for the IoT city. The vibrant colors and the iconographic style mixed well with the Intel Museum's visual brand.

Testing and Prototyping

While we were in the UX/Wireframe phase, I produced proof of concept 3D models and animations to show how things might look and move and to share how I would connect to the Intel visual brand. Our concept of a 3D isometric city wasn't something that our client expected at first, luckily we had already built a lot of trust and showed stuff early and often to help build confidence that we were on the right path.

Final Look and Feel

Once we got sign off on the look and feel, I worked with our developer throughout the build phase. This was a concept that we had not built before, so there was quite a bit of back and forth to insure that we got things right for final delivery.

Motion Design

I designed these carousel menus in Illustrator and the content in Cinema 4D, then created motion prototypes in After Effects. Once everything was approved by our client, our developer turned them into working interactive elements.